The Frame TV When It’s On. Art When It’s Off.
Artwork, television, movies, and memories – The Frame showcases them all on a beautiful QLED screen. Every piece of content is accented by a customizable, stylish bezel that seamlessly complements your home’s décor.*
*Actual product may differ from image shown. Please see our product gallery.
Frame-look Design
Designed to look like a frame
- The elegant, modern design blends flawlessly to elevate your home décor.
Customize to your style
Offers a variety of customizable, magnetic bezels
- You can easily choose -or even change- your favorite color to best suit your space.¹
Style and personalize art
Transforms into a beautiful work of art
- Detects when you walk into the room to automatically turn on and display your favorite selections.²
1 Frame-look Design 2 Customizable Bezel 3 Art Mode
Multi-Position Stand
Simple Stand
- Place The Frame in a traditional position to comfortably watch your favorite movies and TV shows or showcase stunning landscapes.
Lean-back
- Adjust The Frame’s stand legs to mimic a standing picture frame – perfect for viewing masterpieces in smaller spaces.
Vertical
- When you want to display beautiful portraits, simply rotate The Frame to position vertically.
Art Store
Art Store for The Frame
- Bring world-class museums and galleries into your home with the Art Store. Buy individual pieces or get unlimited access to an ever-expanding collection of art and photography from established and emerging artists’ work.³
Art Store
Try it for 3 months
- Get a free 3-month subscription* to the Art Store, when you purchase The Frame (2020). Limited time only.
- *Standard fees apply following the 3-month trial. Promotion ends 12/31/2021.
Auto Curation
Curated just for you
- The Frame learns your taste in art and automatically recommends new artwork. It also keeps you informed of new and popular artists as they become available in the Art Store.
100% Color Volume with Quantum Dot⁴
Bring more than a billion colors to life
- With 100% Color Volume⁴, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness.
No Gap Wall-Mount
Gorgeous from all sides
- The Frame looks like the real thing, hanging flush to the wall. Plus, with just one slim cable coming from the TV, you can enjoy your favorite content or art without distraction.⁵
Favorites
Collect your favorites
- Build your own personalized collection of favorite art pieces. Select and mark the pieces you like as favorites so you can easily access them all in one place.⁶
My Collection
Frame your most-loved moments
- Easily upload and display your own photographs on The Frame via your smartphone using the SmartThings app or a USB flash drive.⁷
Filters
Make your photos unique
- Transform your photos using pre-loaded filters to add your own personal flair.
Matte Option
Your art, your way
- Customize the artwork even further with matting options to make it more realistic. Choose from 7 different matte layout options and a palette of 10 different colors to find the perfect fit.
Smart TV Powered by Tizen
Rethink what Smart TV can do
- Go beyond Smart TV with next-gen apps, super easy control, and a host of enhancements that elevate the TV watching experience.*
- *Some smart TV apps may not support Vertical Mode.
Mobile Mirroring
Mirror your mobile device
- Go from watching your favorite show on your mobile device to watching on The Frame TV with a bigger screen. Mirror content from your smartphone or tablet via SmartThings, or pair with your Apple devices to project via AirPlay 2.*
- *Feature may not yet be available at time of purchase of this product. Some smart TV apps may not support Vertical Mode.
SmartThings*
Control your home with SmartThings
- The Frame works with SmartThings to put you in control of your smart home. The Frame links with IoT devices and sensors so you can turn on the lights, check what’s inside your fridge, and even run the robot vacuum cleaner right from the comfort of your couch.⁸
Multiple Voice Assistants
Seamless Voice Control
- Your favorite digital assistants (Alexa, Google Assistant and Bixby) are now directly integrated into the Frame – they let you control your TV with your voice, get information, and do so much more.⁹
OneRemote
OneRemote for total control
- The sleek and slim OneRemote automatically detects and controls all compatible connected devices and content.¹⁰
¹Customizable bezels sold separately. Available colors may vary by region.
²Brightness Sensor operates only in Art Mode. Performance may vary depending on the lighting condition.
³Fees apply to subscription service. Art pieces in the Art Store are subject to change without prior notice.
⁴QLED televisions can produce 100% Color Volume in the DCI-P3 color space, the format for most cinema screens and HDR movies for television.
⁵A small gap between the wall and TV may occur if wall is not 100% flat or is constructed off-angle to the floor or if installed incorrectly.
⁶The images are for illustrative purposes only and are intended to provide better understanding.
⁷Personal photos uploaded to The Frame will be displayed at the original resolution. Displaying 4K (3840*2160 pixels) and above images is recommended. Only available for compatible devices.
⁸SmartThings compatible devices only. Each device must be connected to Wi-Fi or other wireless network. Must download and install the SmartThings app. For interoperability through SmartThings, all the devices should be registered with a single Samsung Account.
⁹Bixby voice command recognizes English (U.S.), Mandarin Chinese and Korean. Not all accents, dialects and expressions are recognized. The list of features that can be controlled by voice commands via Bixby will continue to expand. Mobile functionality compatible with Samsung Galaxy 8 series or higher with Bixby function. Samsung account log-in and data network (Wi-Fi or internet connection) required to fully operate Bixby features. Available technology, functions, GUI (Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or TV product, and are subject to change without notice. Actual user experience may vary. The service may not yet be available at the time of purchase of this product.
¹⁰Remote color and design may vary by model. 2019 Disney and its related entities
ae shopper –
I love how it fools our visitors into thinking it’s a picture frame and not a TV. It is definitely worth it and it has its own Samsung TV channels for free, it gives you options to choose the streaming channels etc. I am not a TV expert but if you like some art pictures in your living room vs a black box, this is it.The only con for me is the remote. While it was great to keep it small, the buttons for the channel guide and volume are combined it took a while for me to get used to it. 🙂🙃
R. DotsonR. Dotson –
If you are concerned about the 2021 Version, then read this review.This TV looks awesome and stands out above the fireplace perfectly. I had my doubts as to whether it was worth the cost, but it truly does look like a piece of art. This model is thinner than typical TVs and mounts closer to the wall. We installed the 50-inch version of the TV. The One-Box is completely hidden inside of the cabinets and the one connect cable was run through the wall.If you are willing to take your time and measure carefully, the installation is not difficult. The instructions include a diagram showing the exact spacings of the mounting brackets (attached). As long as you can read a diagram and mark up the wall carefully, it’s straight forward process. I marked up the entire area with masking tape and I even taped the brackets to the wall before I drilled the holes.We also read that the included screws don’t work well, but we had no issues with the screws . I used the largest Philips head driver I could and drove it into the wall with a drill without stopping. It worked fine. Please keep in mind we had to install in brick, which is more difficult than drywall. The mount is actually quite clever when it is installed. It allows you to level the TV with easy adjustments. I was impressed with how well it worked.If you want a TV that stands out and doesn’t “look” like a TV, then this version of the Frame is worth the money.
HeatherKayHeatherKay –
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Be forewarned if you want to run HDR at 4k 60hz you will need to replace the HDMI cable that comes with the TV. I use these TVs to display professional signage and if you are running high resolution HDR content it will flicker once and then turn off the HDR setting. I replaced the existing HDMI cable with a Fusion8k HDMI cable and the picture looks amazing. Great TV for running high resolution images 24 hours a day.
Brooklyn Anthropologist –
I saw the negative reviews related to the wall-mounting, which I found relatively easy. You’ll want to measure the actual TV relative to the template, as the template was a bit narrower than the TV, and the top edge of the two brackets will be roughly 1 1/4″ below where the top of the tv will fall, but it was all intuitive enough, and I appreciate that the TV can be adjusted once hung, in case you miss 100% level with the brackets.I paid for the year of art, which is fun for my family and amounts to a pandemic-era art education, and I generally thought the built-in sound was decent for what it is. The picture is sharp. I can tell the QLED isn’t really matching the blacks of my LG OLED, but then I didn’t expect it would. Bought this for the features and appearance, not a state-of-the art TV panel. A provisional 5 stars, which I’ll revisit after a few months. For day-1, good show!
Mr. FrampsMr. Framps –
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I am a high school art teacher and my wife is a photographer. This tv fits beautifully on the wall and the images/artworks display great. We have paid the annual fee and feel like the selection of artworks is worth the $5 a month.PRO – it looks amazing, fits flat to the wall like an actual framed artwork, the functionality of the TV is great, very easy to use. The “one” chord hides easily, but might be trickier based upon how/where you choose to display the tvCON – mounting is more difficult than a regular tv. We were mounting our TV into a cinderblock wall. The instructions are thorough but we ended up watching a few YouTube tutorials also. Myself and my father-in-law managed to get it all set up in a little over an hourSUMMARY – definitely would recommend for any art lover. If your just in it for the TV then there are much more affordable and less complicated options
K. DavisK. Davis –
I had a 17 year old 42″ Panasonic flat screen television that I had been threatening to replace for years, so when this set went on sale on Prime day, I jumped on it. I was not aware of the “Frame TV” concept, even though it had been out for years, but I admit that it was the biggest selling point for buying this set. Who wouldn’t want a TV that turned into wall art when it was turned off?My old TV was hung above the fireplace, so I had a limited amount of space available for the new set. I decided on the 50 inch, and now, in hindsight, I probably could have gone a little bigger, but I didn’t want the new tv to overwhelm the room. We removed the old set (which weighed a ton, and took two people) and took down the old bracket so we had a clean wall to work with. All of the old wires to the Panasonic were hidden inside the wall, and I was hoping we could use the same pathway for the new tv. We couldn’t. The cord going from the One Box (which powers the tv) to the set has rather large connectors on each end which would not fit inside the conduit inside the wall. So, our wires would have to be run in a wire mold (my only dislike). The hanging bracket for the tv is split, which is kind of a pain, but there is a template you can use and if you are lucky, you can hit a stud on each side. Not that you would need it, because this tv is so light that you can use toggle bolts to hang it and it would be just fine. Once the brackets are on the wall, and you install two clips on the back side of the set, you lift if up and “hang” it just like a picture. Easy peasy.The set itself looks just like a very large picture frame when the tv is off. It comes pre-loaded with a few pieces of artwork, and the offer to buy into a Samsung app that gives you access to lots more artwork. You also have the option to load your own photos onto the One Box, which is what I did. I have loaded over 100 photos so far, they all look stunning on the tv. You can also choose to individualize each photo’s mat size and color, and set up either a solitary photo or a slide show with several different time intervals.Now, for the tv picture. Did I say “stunning”? Yes, I did. The new 4K has amazing color and picture clarity. It looks pretty darn close to 3D, if you ask me. My husband walks into the room when I am watching tv, stands there for a moment watching, and always says, “What a great picture”! I couldn’t agree more.All in all, I have almost no complaints about this television. My only one is that I still need my DirecTV remote to access certain features that you can’t control with the Samsung remote, but that’s just being picky. Can you tell I really LOVE this television? Yes, I think you can.
Sam HonestSam Honest –
Excellent tv. Honestly, it was not that bad to install. I saw a few reviews and it was actually easier than I thought. Watch a few installation videos to get an idea. The best tip I used was to get and use toggle bolt’s for drywall installation. The anchors provided in the hardware kit are for concrete/Brick installation. Instead of one single mounting bracket, there are two mounting brackets. Each bracket uses four screws. For my installation, half were in studs and half were drywall. Therefore I needed four toggle bolt sets.I made the Frame for around $50 vs buying one for $600. I cut the crown molding 15 feet for four-inch molding) using a hand saw and miter box. That sucked a little. If you have the right power tools, you can make short work of it. It takes extreme precision. At the end of the day, buying a frame may be favorable for most people. I’m glad I made it myself — it was a nice project. The Frame covers the sensors (light/motion) but it’s not an issue with my setup. It doesn’t interfere with the remote function.It works great. The connected apps are awesome. SamsungTV Plus is wonderful.We were going to forego having a TV on our main level because we didn’t want to cheapen the look of our home. This truly makes your tv part of the décor.The tv functions are amazing.Complaint: they should allow a motion adapter and/or build a second one in the oneConnect box.
DiDi –
Just moved to a new house and the only place for a TV is over the fireplace. I hated the idea so I splurged for this Frame and then impulsively splurged again for the yearly art subscription. I now cannot stop scrolling and favoriting art and will never get unpacked at this rate. I can’t tell you how TV viewing will be because I’m not sure I’ll ever turn off the art feature. I also paid for the installation, and boy were the guys frustrated with the installation. They were slow and kept having to problem solve and start over. But they were sweet and with my urging them on, they persevered, and I’m now stuck laying on the couch admiring my favorite art selections. If you hate the idea of a TV over your fireplace as much as I did, make this purchase.